When done right, Bodine says blogging allows potential clients to know, trust, and like an attorney — key steps in the formation of a new client relationship.
“New blog posts show that the attorney is current and up-to-date, and reflect prominently in Google, which favors new material. Blog posts are also an opportunity for a lawyer to demonstrate expertise and show what the working relationship will be like.”
Read the rest of the State Bar of Wisconsin piece on the importance of Law Blogs here.
Also visit our Employment Law Blog featured in this article here.